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[28 Jun 2010 | View Comments | ]
8 reasons why BP doesn’t need to give a f**k about social media

So now England are out of the world cup I am back to blogging, hello WordPress, it’s been a while.
Now BP are in trouble at the moment, oil is still spilling into the Gulf of Mexico, their Chief Executive (Tony Hayward) has been grilled by Congress, their share price has fallen by over 50% in the last 3 months and, well, everyone hates them!
Among those lining up to criticise are the social media gurus, pundits and experts who give some interesting advice on how BP should be using social to“attempt …