Confused about Social Media ROI? Check out this presentation by Todd Chaffee from MIKAMAI. He originally made this presentation at the London Twitter Developers Nest #7 in 140 seconds. The idea is that there is too much fuzzy and overly complicated talk about Social Media ROI. Hopefully this simplifies it a bit.
Social Media ROI In 140 Seconds

If you’d like more complete coverage of the Twitter Developers Nest #7, head on over to Mobile Industry Review where Ewan Macleod tells a good story. And be sure to …

Social Media Monday is delighted to have Chris Tompkins joining us to present at the March event, so we thought it would be a great idea to interview him in the lead up to the his 4500 mile flight from Florida to London.
-Can you tell us a little about your background, before Social Media?
Well, my background is steeped in international marketing – about 11 years worth give or take. From a young age I became intrigued with culture, how people communicate and, of course the media. This …

Thanks to Shannon for drawing our attention to this fantastic resource from Seth Godin…
I’ve loaded it to slide show or its downloadable from the link below:
What Matters Now 1
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